Why we’re here.
Did you know that mothers control $2.8 trillion of purchasing power?
That’s 85% of all purchasing power in the U.S.
Yet only 1% of creative agencies are owned by women. And only 15% of creative directors are women.
That might explain why 80% of mothers feel misrepresented in ads.
And why only 3% of ads show women as funny when, in fact, we are hilarious.
We exist to do better for all the mamas out there.
Meet the head Mama
Sure I’ve spent the last decade working at top advertising agencies making award-winning creative work for a mix of global brands and small boutiques, but my real creds are an Instagram feed full of Big Time Adulting, Dr. Becky and Big Little Feelings, an impressive indoor and outdoor stick collection, and the ability to change a toddler’s diaper while still in motion.
I’ve written words for the world’s largest tech brands, and for half the brands at Whole Foods. Now it’s my mission to do better work for all the mamas out there.
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